My Mission

Nadia Wire has one mission: 

“I want to bring textile production back to Denmark.”

My Mission is a tribute to the brands core values: made-to-order production, fully fashioned garments and to bring textile production back to Denmark. Nadia Wire is not afraid to ask the harsh questions: ‘’Why is the fashion industry just ignoring that the world is overproducing?” or to break the knitting boundaries when it comes to her designs. Nadia Wire believes the fashion industry needs to change, and she pushes for an industry that she can be proud to be a part of. Statements’ such as:

Made in Denmark

 No mass production

Are what people associate with the brand Nadia Wire. These statements not only serve as the brands’ core values, but it has also replaced the brand’s logo identity. It is a nudge to fast fashion and logo branding. A logo is arguably an important representation of a brand. But Nadia Wire questions: “What is a logo worth if there is no vision, ethics or moral behind it?” Nadia Wire’s values and vision is the only thing that can’t be copied or reproduced by others – it is unique and authentic.